Networks

Their are so many different kinds of social media platforms that it is so important to figure out the right one for my business. I decided to figure out where my customer base does their business and in places in platforms where their interest lie.

Yelp would be a good place to start because I would like to help small restaurants and gyms, places that survive off of word of mouth and community. Yelp allows for customer reviews which can be good or bad depending on the performance of the business.

I mentioned community early which I think Google+ will be helpful. The use of circles is good for becoming a part of a community and helping it grow. The Hangout app in conjunction with Google+ can give me a specialized hotline for all of my customers, meaning they can get a hold of me via text with little inconvenience. Issues such as them having an iphone and iOS products could become a problem with the inability to run android apps.

I also think that Meet Up will be also be a good fit for local gyms because I know many people use it for physical activity. By hosting meet ups at your gym you can bring in new people and to generate interest.

Last is Instagram which is would be the best for restaurants and also work pretty well for gyms as well. The ability to post a lot of content about from what you do, you could have the pictures of fresh food and good times at your restaurants or videos of an amazing training session.